All posts filed under Storybird

With a simple StoryBird logo embedded into the product image, we can let consumers know that there is a transparent story behind this product, and they are invited to engage. 

What if we took the most compelling aspects of the farmers market model and built them into a global, digital format? This is the ultimate vision of the Producers Market platform.

A food certification, especially the “organic” and “fair trade” one, can strengthen the quality of a product and increase its sales. On a different note, today we see a whole new game: the power of validated stories.

StoryBird is a technology tool with data verified on the blockchain. It powers KnowSeafood, a game changing direct-to-consumer sustainable seafood delivery box.

If we truly want agriculture to be the greatest solution to combat climate change through carbon sequestration in soil, forests, and biological corridors, then we must link the desire of consumers to purchase regenerative products with a marketing value proposition and certification that can be trusted.

Innovative, consumer-focused brands will drive blockchain traceability for consumers as a source of differentiation, demonstrating their superior sourcing and supply chain practices.

Think about the last thing you ate. Have you ever wondered how many hands are behind it? Where did it come from? Who grew it? Why should you care? Let us show you the power behind food transparency.

StoryBird is important because it is a transparency application that reaches the consumer directly. It provides a scalable model to engage consumers with validated information about their products and producers.

The Producers StoryBird has launched in collaboration with Raw Seafoods, IBM, Nordic Inc., Santa Monica Seafood, and TAPS Fish House and Brewery in Los Angeles. We're bringing you the full story of the seafood supply chain, from boat to plate.