Producers StoryBird: Know Your Seafood

The Producers StoryBird has launched in collaboration with Raw Seafoods, IBM, Nordic Inc., Santa Monica Seafood, and TAPS Fish House and Brewery in Los Angeles. We're bringing you the full story of the seafood supply chain, from boat to plate.
by on Monday, November 25, 2019

Follow Your Scallops from Boat to Plate

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The Producers StoryBird has launched in collaboration with Raw Seafoods, IBM, Nordic Inc., Santa Monica Seafood, and TAPS Fish House and Brewery in Los Angeles. We’re bringing you the full story of the seafood supply chain, from boat to plate.

This is the story of a supply chain working in collaboration to deliver a product you can truly trust. As a consumer, you are an important part of this story, which is why you deserve to know your source.

When it comes to seafood, not everything is as it seems.

Seafood fraud is an alarming issue that compromises the health of both people and the planet. According to DNA testing performed by Oceana, the world’s largest ocean conservation and advocacy organization, 21% of seafood samples in the U.S. were misrepresented as a different species than what they actually were.

Of the seafood samples tested by Oceana, scallops were one of the top ten most commonly mislabeled products.

That’s why traceability is such a critical part of building trust, from boat to plate. The participants of this particular supply chain—Nordic, Raw Seafoods, Santa Monica, and TAPS—are committed to helping consumers know the source of their scallops by collaborating with IBM Food Trust and Producers Market.

Together, we are bringing you the information you need to have confidence in your food.

Trusting that the Atlantic sea scallops you ordered are indeed Atlantic sea scallops is only the first step. There’s so much more to the story when you consider the commitment and care invested by all the companies in the supply chain.

The story starts out at sea, where Nordic is celebrating some of its best harvests in decades. Following a dramatic decline in Atlantic sea scallop populations 20 years ago, Nordic worked in close collaboration with marine scientists to assess the scallop biomass and develop a plan to replete stocks. It wasn’t easy, but faith and patience paved the path towards abundance.

Collaboration is key for Raw Seafoods as well. They uphold a strong culture of care for their employees, products, and customers, while working with advanced certifications and sustainable seafood initiatives to exceed expectations for food safety and environmental conservation.

Santa Monica Seafood is in clear alignment, having created the first and only Responsible Sourcing Vendor Program with the goal of applying a percentage of profits to fund ocean stewardship projects. Their program also includes efforts to verify that all the suppliers they work with share their commitment to food safety, supply integrity, and sustainable practices.

Last but in no way least is TAPS Fish House and Brewery. If you’re lucky enough to live nearby, perhaps you’ve directly experienced their dedication to dishing up an unforgettable culinary experience. TAPS makes a statement through taste, quality, and setting, while honoring guests with the absolute best quality products on the market.

Doesn’t your food taste better when you know your source?

By choosing traceable products with transparent supply chains, you are putting your money where your mouth is as a consumer. Thank you for joining us by investing in the thriving future of our oceans.


Want to learn more about the food on your plate? Get to know your source with the Producers StoryBird.

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